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From cutting-edge timepieces that showcased the pinnacle of horological artistry to city-wide events that brought the experience to life, attendees were treated to a truly immersive journey.
Panerai – Luminor Perpetual Calendar GMT Platinumtech
Panerai took the stage on the third day of the fair with a special model featuring a Platinumtech case and a blue sapphire dial. The Luminor Perpetual Calendar GMT is designed for professional users, combining advanced complications and a robust construction to deliver both practicality and precision.
Piaget
Later in the fair, Piaget introduced three special models to celebrate its 150th anniversary:
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Altiplano Ultimate Concept Tourbillon: With a thickness of just 2 mm, this model pushes the boundaries of watchmaking and holds the title of the world’s thinnest tourbillon. It represents Piaget’s mastery of ultra-thin engineering and refined elegance.
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Polo 79 White Gold: A modern interpretation of the original 1979 design, this version features a white gold case and integrated bracelet, blending vintage charm with contemporary aesthetics.
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Andy Warhol Watch: With its tiger's eye stone dial and bold 45 mm case, this timepiece merges art with haute horology — reflecting the brand’s deep-rooted connection to the world of art.
Experiences Inside the Fair
Meet & Greet with Mike Horn (Panerai Booth)
Renowned explorer and Panerai brand ambassador Mike Horn met with fans at 4:00 PM at the Panerai booth. He shared highlights from his adventurous expeditions in extreme natural environments and offered insights into the watch technologies he relies on during his journeys.
Content Creation Workshop with Oris
At the Oris booth, a special workshop introduced visitors to the basics of watch photography and videography. Lasting around 30 minutes, this session proved to be both inspiring and informative—especially for social media content creators and watch enthusiasts looking to enhance their visual storytelling.